Wahoo Unveils New Limited Edition Colours for ELEMNT BOLT

Now regular cycling house hold name Wahoo has released limited edition colours for the ELEMNT BOLT on the first day of the Sea Otter Classic.

I’ve never used the ELEMNT Bolt, but two years ago I did try out the ELEMNT and loved it, back then I more than thought it was more than an adequate replacement for any Garmin which was on offer. Just seeing how Wahoo has taken off since then can only confirm that.

The ELEMNT BOLT, the world’s first GPS computer designed to be aerodynamically efficient, is equipped with Bluetooth Smart and ANT+ dual-band technology, ELEMNT BOLT pairs seamlessly with all of your cycling sensors. It works with the free ELEMNT companion app, which allows you to set up your data fields, customise your profiles, track performance, and share ride data effortlessly — all without clicking through confusing menus. Plus, programmable LED QuickLook Indicators provide an easy way to see if you’re on pace with important performance metrics.

The new colours do not cover the whole BOLT, just the back, replacing the traditional grey, are a shocking pink and bright blue. “While the classic grey looks good on any bike, we know that some cyclists look for opportunities to use their bike to express their own style, and we want to help by offering more colourful options,” said ELEMNT Product Manager Megan Powers. “Our customers were especially clamouring for a pink BOLT, and in looking at the whole cycling landscape, it was clear that there was an opportunity to match many current bikes and kits with a blue BOLT. We’re pleased to offer Wahooligans these new Limited Edition colours, and hope they’ll help cyclists create their own unique on-bike looks.”

I’d have preferred colours which are not so gender splitting, orange, green, purple… maybe even yellow, green and polka dot white and red, to match that or the Tour de France jerseys.

Blue and pink just feels a bit boys and girls. I don’t feel as if it would be an addition to my bike or kit colours, however a nice bit of colour never goes a miss. So, more colour options, please Wahoo!

The Limited Edition BOLT colours are available for sale at WahooFitness.com now and cost £199.99.

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Comments

3 comments on “Wahoo Unveils New Limited Edition Colours for ELEMNT BOLT”
  1. I’ve used a Bolt. Very user friendly and so easy to set up the ride screens. I wouldn’t ditch my Garmin for one, but they are a great piece of rival kit (backed up by a relentlessly slick marketing machine).

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    1. PedalPusher says:

      I would. Easier to see screen, easier to navigate, easier to use, nicer to look at… the list is long! I’d have one in white… oh, wait. Pink or blue… for now.

      Like

      1. Either brand of device will do the job and when you’re actually using them it is basically; turn on, press start, ride, press stop, save. Don’t get sucked into the well polished marketing industry curated #Wahooligan bandwagon.

        PS: Blue for me please… 😉

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